Episodes

127: A Repeatable Sales Process - And Why You Don't Have One

127 – A Repeatable Sales Process – And Why You Don’t Have One

The goal is a repeatable sales process, but… One of the goals of a relatively early stage company is to establish some sales and marketing traction. This is often called “a repeatable sales model.” Which means that a trained sales person – trained on how to market and sell your product – can successfully sell

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124: Unconventional Perspectives On Product Roadmaps

124: Unconventional Perspectives on Product Roadmaps

Product Roadmaps – can’t live with ’em, can’t live without ’em Facts about roadmaps They are predicting the future As Neils Bohr said, “Prediction is hard, especially about the future.” A roadmap is interpreted as a commitment This is a cognitive bias of your audience You must manage it The audience doesn’t really want to

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