Liza Collin is the Market Readiness Director for Visma. In this episode she shares why she created this position, and how she helps Visma’s product teams launch new products with much higher success rates.
Product managers create pitch decks and blog posts and user stories and sales trainings and … the list goes on. But what if you hit a creative roadblock? Here are 3 techniques for blasting through these obstacles.
How to give your product marketing managers the product knowledge they need for a successful go-to-market.
This episode is a portion of my recent workshop on “product management for founders,” that I gave at the Incepto startup incubator in Menlo Park, CA.
What are the most important soft skills for product managers? I think most of us intuitively understand that soft skills are important for product managers. But, given that, let’s drill down a bit.
Greg Prickril has been coaching and training PMs for many years. He started noticing that product managers, on the whole, were not putting as much attention into their careers – their professional development – as they could be. And that simply applying product management skills and techniques could make a big difference for PMs’ career outcomes.