What stories can I tell? Everyone knows that “stories are fundamental tools of persuasion.” At least, that’s what everyone says. But what does it actually mean? It’s clear that they’re not just talking about any story, right? So, what stories are they talking about? And the answer is actually very simple, even if you’re not Read More
Russ Meek on (over) simplifying a business presentation My guest on this episode is Russ Meek, a product manager in the travel and hospitality industry. For many years he was with Sabre Corporation, focusing on Hotel Property Management. After several years of working on a very successful product line there, he volunteered to take on Read More
Authenticity is great – if you can fake that, you’ve got it made! Confidence is often a big challenge for product managers, because so much of the time we are in the realm of uncertainty. But to be persuasive we need to be confident – our audience is more likely to be persuaded by a Read More
Product Roadmaps – can’t live with ’em, can’t live without ’em Facts about roadmaps They are predicting the future As Neils Bohr said, “Prediction is hard, especially about the future.” A roadmap is interpreted as a commitment This is a cognitive bias of your audience You must manage it The audience doesn’t really want to Read More
This episode is a follow-on to last week’s. Andy Bowden asked the following on LinkedIn a few weeks ago: Do you show your value through quantifiable results? If so, how? If not, why not? Many of us struggle coming up with numbers that reflect what our employers seek from us. In last week’s episode I Read More
In this episode, answers to a few questions I get often when I’m presenting or training product managers on storytelling. A great story is about a problem worth solving, a difficult and challenging path to a solution that only you can navigate, followed by a meaningful transformation when the problem is solved. Very simple to Read More