Impact! A sledgehammer descending toward a surface

The Impact Area Checklist: A Cognitive Aid For Product Managers

Checklists are amazing

Even highly cognitively capable people – including product managers – can forget to do simple things that they know they should do, and a checklist helps them be more successful. In this episode I share a story from Atul Gawande about a checklist for doctors that has saved thousands of lives – it’s not for product managers – and then I share a checklist that I use to help me make better products.


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