Do you have a product that some customers love, but you haven’t achieved a repeatable sales model? Then chances are you need to fix your go-to-market strategy – how you market and sell you product.
70 – The Secrets Behind a Remarkable Go-To-Market Strategy Read More »
If the product organization doesn’t provide the right product knowledge to Sales and Marketing, then they can’t be successful. In this episode I share more Minimum Product Knowledge necessary for Sales and Marketing success.
Sales Not Making Quota? It’s Probably Your Fault – Part 2 of 2 Read More »
If the product organization doesn’t provide the right product knowledge to Sales and Marketing, then they can’t be successful. In this podcast episode and the next one, I share the Minimum Product Knowledge for Sales and Marketing success.
Sales Not Making Quota? It’s Probably Your Fault – Part 1 of 2 Read More »
There are two critical stories every product manager should be able to tell about their product – about their poor beknighted prospect, and about their heroic, successful customer
The Two Stories Every Product Manager Must Be Able To Tell Read More »